Our Story 

We know it's not easy to motivate yourself to work out. We get it. At The Workout Princess, we recognize the struggle and we are here for you. 

The Workout Princess strives to provide fun, comfortable, USA made, women’s fitness apparel that gets the struggle of the grind. We hand-print relatable apparel to show our fellow Workout Princesses that, yes, this workout totally sucks, but we’re still here and we came to kick some ass together! We poke fun at the workout process and strive to build a relatable workout community of woman that motivate one another. We are here for you every step of the way whether you are just starting to workout or you have been working out your entire life or you are training for a marathon. Wherever you are in the workout process, we want you to feel like the queen that you are.

The Workout Princess is a local business that hand prints funny tank tops,t-shirts  , and leggings out of beautiful Denver, Colorado. Any purchase from us, has guaranteed quality and is made of love with our own hands. A lot of our inspiration comes directly from our family, friends, and customers. We always love to hear workout success stories from our Workout Princesses! We are all about girl power. We take pride in the fact that we are are a Mom-owned business.

Follow us on social media and tag us in your workout posts! #theworkoutprincess

We also have affiliate and ambassador programs. To become an affiliate or an ambassador for The Workout Princess, please contact us! 



About CEO and Founder Yael

The Workout Princess started because of a bet.

I never thought this was the direction my life was going to take but life throws you completely unexpected twists. After having my second child, I was struggling to find a new career path for myself. At the same time, I wanted to get back into shape. I decided to open my own Etsy shop. The company quickly took off as fellow Workout Princesses showed interest in my shirts. Woman all over the world too, were struggling to find that motivation to get to workout and could relate to my message. Though I originally started The Workout Princess out of my garage, the business grew too quickly to remain there and I had to soon relocate to a larger space.

The Workout Princess has grown as a company alongside my two kids into the business that it is today. I wanted to create workout apparel that is relatable and motivational. We have shirts now for every woman in every stage of her life. Whether our Workout Princesses are killing it at the gym every day, or are having trouble trying to find inspiration, we have a shirt for every state of mind. Because we get it!

The Workout Princess has become more than a brand, we are striving to become a community and are looking to expand our Workout Princess network.

I feel very blessed to be where I am today. I wake up every morning excited to be pursuing a career that I am extremely passionate about. I want all my fellow mothers out there to recognize that they are extremely capable of following their passions as I have.

To get to know me better, follow my blog! I am also always more than happy to speak with my fellow Workout Princesses and chat about my experiences starting my own company. I am so appreciative for all of my followers and take pride in being a #workoutprincess and #momboss.  


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Sizing and Color Charts

Please note that most of our tank tops and shirts are supposed to be worn fitted. Since we offer many styles of women’s tops that have different sizing and colors, we always recommend looking at our size charts and color charts before ordering. If you have any questions about sizing or colors, please contact us.